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growth-pulsePurpose, usage and source

Answers one question for an SMB owner — is the growth engine actually working? Pulls sales trend by channel, funnel conversion, campaign return, best and worst performing products, and customer sentiment from whatever is connected, then ends with the three growth actions worth taking this week. The growth-side twin of business-pulse, which covers the finance side. Use this whenever the owner asks how marketing or sales is performing, whether a campaign paid off, where leads are coming from, why the pipeline is stalling, which products are moving, or says anything like "is my marketing working," "growth check," "how's the funnel," or "where should I put my money next month." Reach for it even when the owner names a single channel rather than growth overall.

Source retrieved:

Source repository
anthropics/knowledge-work-plugins
SKILL.md
small-business/skills/growth-pulse/SKILL.md
Repository stars
34,049
Repository updated
2026-10-30
Categories
Business
Last collected

License: Apache-2.0

Workflow excerpts are reading aids, not executable instructions from Codez. No third-party Skill was run to produce this page.

The purpose and workflow passages below are upstream material, organized and translated for reading. They are distinct from the separately labeled Codez editorial analysis.

What this Skill does

Answers one question for an SMB owner — is the growth engine actually working? Pulls sales trend by channel, funnel conversion, campaign return, best and worst performing products, and customer sentiment from whatever is connected, then ends with the three growth actions worth taking this week. The growth-side twin of business-pulse, which covers the finance side. Use this whenever the owner asks how marketing or sales is performing, whether a campaign paid off, where leads are coming from, why the pipeline is stalling, which products are moving, or says anything like "is my marketing working," "growth check," "how's the funnel," or "where should I put my money next month." Reach for it even when the owner names a single channel rather than growth overall.

How the upstream workflow works

Step 1 — Pull everything in parallel

Dispatch all connector calls in a single batch. See reference/data_sources.md for the metric-to-tool mapping. Serial pulls turn this into a wait nobody sits through twice. HubSpot — deals by stage, new contacts, lead source, win rate, cycle time, stalled deals PayPal, Stripe, Square — revenue trend, transaction counts, refunds Shopify — orders, SKU-level revenue, repeat purchase rate

Upstream passage · L23 ↗

Step 2 — Compute the five views

Read reference/thresholds.md for the cutoffs. Compute each view and assign it a status. Channel trend — revenue by channel this period versus last, and versus the same period last year where available Funnel conversion — leads in, qualified, opportunities, won; the conversion rate between each step and where the biggest drop-off sits Campaign return — spend versus attributed revenue per campaign, and cost per lead

Upstream passage · L40 ↗

Step 3 — Find the actual story

This is where the skill earns its keep. Five views on their own are still a dashboard. The job is to connect them. The connections that matter most: Spend rising while cost per lead rises means the channel is saturating, not scaling Strong lead volume with falling win rate points at lead quality or response speed, not at marketing

Upstream passage · L52 ↗

Requirements and setup

No short requirements passage was selected from this file. This does not mean the Skill has no dependencies. Check the repository setup instructions and referenced files.

Limits and quality checks

No separate limits passage was selected from this file. This does not mean the Skill is safe for every input or environment. Review the complete source and validate your own result.

Start with a safe trial

  1. Check the supported host and the repository installation instructions. Keep the Skill directory and its referenced scripts, assets and documentation together; SKILL.md alone may omit dependencies.
  2. Give the agent your real input, desired output and acceptance criteria. Invocation syntax and available tools depend on the host; this site does not assume a universal install command.
  3. Try the source workflow in a disposable project or on a copy. Review operations that change files, remote services or billable resources before allowing them.
  4. Validate the output against the source quality checks and your own requirements. A successful trigger or a high repository Star count does not establish a correct result.

Skill format and directory specification ↗

Read further in the source

Translation and scope

This reading guide selects passages from the pinned upstream SKILL.md. Translation is assisted. It is not a complete manual or a claim of tested compatibility. Read the original and its referenced files before use.

This introduction refers to the pinned version below; current repository activity and collection time are shown separately.

Source retrieved
Source commit
2574e29377c7173d0cecffef29a6ecbd7f8ccb5d
Source SHA-256
f160984e13fe623a49df2a90f06d0984aa7dc5d62331a984d71c078913552f59
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