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canva-creatorPurpose, usage and source

Takes an approved content brief and executes a campaign end-to-end: builds the posting calendar, generates Canva designs for social posts, drafts caption and email copy, and stages social sends in HubSpot. Canva is used for social posts only (Instagram, Facebook, X, LinkedIn) — email content is drafted as plain text and surfaced inline for the owner to send from their own tool. Every step requires explicit owner approval. This is the one-shot campaign executor: a finished brief goes in, a complete campaign comes out. Use when the owner hands off an approved brief or points at one — "run this brief," "execute the campaign," "turn this brief into posts," "build the campaign from the plan we approved." For day-to-day posting with no brief — "I need to post more," "what should we post" — use social-content-engine instead; it owns the standing calendar.

Source retrieved:

Source repository
anthropics/knowledge-work-plugins
SKILL.md
small-business/skills/canva-creator/SKILL.md
Repository stars
34,049
Repository updated
2026-10-30
Categories
Design
Last collected

License: Apache-2.0

Workflow excerpts are reading aids, not executable instructions from Codez. No third-party Skill was run to produce this page.

The purpose and workflow passages below are upstream material, organized and translated for reading. They are distinct from the separately labeled Codez editorial analysis.

What this Skill does

Takes an approved content brief and executes a campaign end-to-end: builds the posting calendar, generates Canva designs for social posts, drafts caption and email copy, and stages social sends in HubSpot. Canva is used for social posts only (Instagram, Facebook, X, LinkedIn) — email content is drafted as plain text and surfaced inline for the owner to send from their own tool. Every step requires explicit owner approval. This is the one-shot campaign executor: a finished brief goes in, a complete campaign comes out. Use when the owner hands off an approved brief or points at one — "run this brief," "execute the campaign," "turn this brief into posts," "build the campaign from the plan we approved." For day-to-day posting with no brief — "I need to post more," "what should we post" — use social-content-engine instead; it owns the standing calendar.

How the upstream workflow works

Scope

This skill handles a campaign in five sequential stages, each gated by owner approval: Canva is not used for email rows under any circumstance — no templates, no autofill, no design copies, no asset uploads, no exports. Email graphics are out of scope for this skill because email-template autofill produces placeholder graphics when image slots exceed available photos, and variation thumbnails fail to render in chat previews. If the owner asks for a Canva email design, see reference/gotchas.md for the redirect language.

Upstream passage · L21 ↗

Pre-flight

Before Stage 1, confirm: Brief. The user has referenced or pasted an approved brief. If not: "I'll need the content brief before I can build the campaign. Do you have one from the content-strategy skill, or would you like to write one now?"

Upstream passage · L45 ↗

Stage 1 — Posting calendar

Pull from the brief: content themes, channels, cadence, hard dates (launches, sales, holidays). Build a calendar table with a Path column that routes every row to either Canva or text-only drafting:

Upstream passage · L99 ↗
Upstream passage · ↗
brief → calendar → asset inventory → Canva designs → copy → HubSpot staging

Requirements and setup

No short requirements passage was selected from this file. This does not mean the Skill has no dependencies. Check the repository setup instructions and referenced files.

Limits and quality checks

No separate limits passage was selected from this file. This does not mean the Skill is safe for every input or environment. Review the complete source and validate your own result.

Start with a safe trial

  1. Check the supported host and the repository installation instructions. Keep the Skill directory and its referenced scripts, assets and documentation together; SKILL.md alone may omit dependencies.
  2. Give the agent your real input, desired output and acceptance criteria. Invocation syntax and available tools depend on the host; this site does not assume a universal install command.
  3. Try the source workflow in a disposable project or on a copy. Review operations that change files, remote services or billable resources before allowing them.
  4. Validate the output against the source quality checks and your own requirements. A successful trigger or a high repository Star count does not establish a correct result.

Skill format and directory specification ↗

Read further in the source

Translation and scope

This reading guide selects passages from the pinned upstream SKILL.md. Translation is assisted. It is not a complete manual or a claim of tested compatibility. Read the original and its referenced files before use.

This introduction refers to the pinned version below; current repository activity and collection time are shown separately.

Source retrieved
Source commit
2574e29377c7173d0cecffef29a6ecbd7f8ccb5d
Source SHA-256
b52ece244a1494d3097a28d3f40d899ed63b189dc121845ca0b0cfebf95c9f86
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